RESULT
The film premiered during the Latin Grammys and promoted
throughout the web. Looping clips of the film are now serving as elevated streaming assets on each of Kali Uchis' songs from the Sin Miedo Album on Spotify.
BRIEF
Team up with Grammy Award Winner Kali Uchis to create a film promoting the launch of her second studio album Sin Miedo (del Amor y Otros Demonios) ∞
WHAT WE DID
We brought on Colombian-American Director Myrna Perez to create an intimate portrait of Kali, exploring her unique musical and multicultural influences. In 4 days, our production team scouted and sourced the shoot's location, secured insurances, crew, camera and lighting equipment and facilitated the live streaming of raw footage in real time directly from a MiniDV Camcorder to 20+ clients tuning in remotely across North and South America.
CLIENT
SPOTIFY
TYPE OF CLIENT
Tech, Media Streaming, Music
CATEGORY
Global Campaign
SIN MIEDO ∞
